Who would have ever thought that a foreign company would be the world’s largest automaker (in terms of total annual sales- in 2007)? During 1970s, GM owned about 60 % of the entire U.S. automobile market, but today, it only has about 24~25% market share (about one third of what it once had.) As we talked about in the class, there have been several factors and reasons why Detroit 3 fell. One major reason we talked about is the poor management. While foreign companies worked hard to improve cars like Camry, Civic, etc GM and Ford did not “really” worked hard due to their oligopoly positions.