Class meets daily in Huntly 321 from 10:10 am – 11:05 am and 1:20 pm – 3:25 pm
when outside speakers are on campus class will include lunch and/or dinner
when outside speakers are on campus class will include lunch and/or dinner
(we may then cancel a class session the following day to give us a chance to catch our breath)
local field trips may take all day, depending on location
class while “on the road” typically begins with an early morning departure; we may not return until after dinner
local field trips may take all day, depending on location
class while “on the road” typically begins with an early morning departure; we may not return until after dinner
At this point almost all components of the schedule are drafts. Hard topics will be put in bold | ||
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Week I Developing Industry Background |
Mon 22 Apr am | Overview of Industry: Suppliers vs Assemblers vs Retail |
Mon 22 Apr pm | Discussion of Volti (I): early years, entry & exit, technological uncertainty John McIlroy video on vehicle development |
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Tue 23 Apr am | Discussion of Volti (II): Monopoly | |
Tue 23 Apr pm | Discussion of Volti (II): Oligopoly | |
Wed 24 Apr am | Discussion of Volti (III): Monopolistic Competition | |
Wed 24 Apr pm | Presentations of academic papers: Entry & Exit, Economies of Scale, Durable Goods, Oligopoly | |
Thu 25 Apr am | Models of Franchising: David Ruggles Read Ford chapter of Dicke book on Franchising |
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Thu 25 Apr pm | Visit to Valley Honda in Staunton with Mr. Ruggles | |
Thu 25 Apr evening | Dinner with David Ruggles, guest speaker | |
Fri 26 Apr am | Debrief on dealership visit with Mr Ruggles | |
Fri 26 Apr lunch | With Mr. Ruggles | |
Week II Upstream and Downstream: Suppliers and Dealers/Service adjusted for outside speakers |
Mon 29 Apr am | The Concept of Franchising |
Mon 29 Apr pm | Discussion: Ford’s Case | |
Tue 30 Apr am | Dealerships as a Business | |
Tue 30 Apr pm | Speaker and/or Dealership Visit? | |
Wed 1 May am | Bill Cosgrove, retired VP for Strategy, Ford Motor Company | |
Wed 1 May pm | Bill Cosgrove, including dinner | |
Thu 2 May all day | Visit to automotive supplier Metalsa in Roanoke | |
Fri 3 May am | Mr. Charles Tomm, President and CEO, Brumos Auto Group | |
Fri 3 May pm | no class | |
Week III all items tentative | Sun 5 May 7:00 am | Leave for Detroit |
Mon 6 May | 10 am Federal Mogul Technical Center, Plymouth: Keri Westerbrooke and team 12 noon University of Michigan Transportation Research Institute: Bruce Belzowski and others 4 pm Ford World Headquarters: Ellen Hughes-Cromwick, Chief Economist and Dennis Tosh, Director, Global Trading & Automotive Risk Mgmt |
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Tue 7 May | 10 am Brose: David Brink and team 2 pm Heidelberg Project, Tyree Guyton and Lisa Rodriguez |
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Wed 8 May | 10 am Chicago Fed Detroit Branch: Paul Traub, economist 2 pm: Ford Design Center: J Mays, Chief Creative Officer 6:30 pm: dinner with Bill Vlasic, Detroit Bureau Chief, New York Times and author of one of our texts |
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Thu 9 May pm | 9 am: Tower Automotive, Plymouth Plant: Philip Pfefferle, CFO Americas and others 12 noon: Detroit Institute of Arts 2 pm: Ford Rouge Tour 4 pm: Henry Ford Museum 6:30 pm: dinner with Dave Versical, Automotive News |
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Fri 10 May am | Leave for Lexington 8:30 am Lunch with Toshi Amino, Honda VP of Mfg (retired) and Scott Whitlock, Honda Marysville plant manager (retired) |
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Week IV Debriefing from Detroit Blog Presentations Car |
Mon 13 May am | Debrief from Detroit |
Tue 14 May | no class | |
Wed 15 May am | discussion of auto stories in Tom Wolfe’s Kandy-Kolored Tangerine-Flake Streamlined Baby | |
Thu 16 May am | Discussion, blog presentations | |
Thu 16 May pm | work on poster session | |
Fri 17 May 12 noon – 2 pm | Poster Session in Leyburn |