Economics 244: Spring 2016
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In early 2009 China’s government began the “Automobile Industry Adjustment and Stimulus Plan” designed to stimulate China’s domestic car market. The policy had some success…
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Over 120 auto dealerships have been linked to a lawsuit suing Carfax for damages resulting from engagement in anti-competitive practices. The suit, seeks damages of…
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The marketing “world” today is significantly different than that of 40 years ago, but motors shows today are remarkably similar to those of the 1960’s. As…
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The 2014 iBeetle, scheduled to be unveiled at this weekend’s Shanghai auto show, was designed by Volkswagen in collaboration with Apple to provide drivers with…
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As we are slowly recovering from the economic recession, I am glad to learn the fact that the “U.S. auto industry in 2012 has been…
The cost of the auto distribution system in the United States has been estimated as averaging up to 30 percent of vehicle price, with 15 percent on the end of the manufacturer (in the form of advertising, loans, and rebates) and the other 15 percent solidly on the side of the retailer, or dealer. This 15 percent of the total price of a given vehicle is due to the cost to dealers of financing inventory, paying for insurance, advertising, and paying commissions.1
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I had an opportunity to work on the Ford Vietnam account when I interned for a U.S. public relations firm based in Hanoi 2 years…
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Rudi Volti makes the point that the public will usually shun unusual car design, the Ford Edsel being the quintessence of this phenomenon. The gentleman…
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As the Chinese economy grows, the world’s economy falters and the auto-industry is taking notice. There are now one million millionaires in China and the…
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Since the beginning of the automobile itself, auto racing has been pivotal in the technological progression and proliferation of the modern motor vehicle. A large…