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Mercedes Coming On Strong

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Mercedes is quickly catching up to BMW and Audi. This April, they saw a 14% increase in demand compared to the 12% seen by Audi and the 8% for BMW. The Mercedes S-class saw the largest jump with a 60% increase in demand. The Mercedes E-class also posted an impressive increase at 26%. The three premium car companies are all predicting an record sales in 2014. BMW is predicting to sell over 2 million cars for the first time ever.

By the end of this decade, Dieter Zetsche, CEO of Daimler, predicts to take the lead in premium-car sales. He also is planning to release 30 new vehicles by the end of the decade with 12 that have no previous model.

Mercedes S-class (
Mercedes S-class (






  1. Alexander Dawejko
    Alexander Dawejko

    Do you think that the increased sales of these luxury brands has anything to do with the recovery of the economy?

    May 14, 2014
  2. Peter Wittwer
    Peter Wittwer

    The new E-class sedan is an extremely innovative vehicle. Besides the fact it is a beautiful car it also offers a hybrid engine, gasoline engine, and diesel engine. The interior is extremely beautiful plus the navigation and music is all voice controlled. Mercedes outdid itself with the E class sedan, it is truly a beautiful car that is moving into the future by making necessary changes to become more fuel efficient.

    May 14, 2014
  3. Louis Ike
    Louis Ike

    It seems that these companies are enjoying the recovery of the world economy and possibly even benefitting from the emerging automobile markets. I am curious if Mercedes is seeing some this growth in the wake up trying to move back upstream some and retain its name as true luxury brand.

    May 14, 2014

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