A new survey undertaken by software giant Cisco suggests that technological improvements and innovations in vehicles are lagging behind consumers’ expectations. The survey not only found that drivers comfortable with self-driving technology, but also that they are largely supportive of mall kiosk-based auto retail (a business model being advanced by Tesla, as seen in the image to the left), fingerprint-based security systems, and data-sharing about driving habits.
Particularly concerning to car dealerships is that the same survey found that consumers are distrustful of auto manufacturers and dealers, and when it comes to information about vehicles they turn largely to third-party services like the Kelley Blue Book. Combine this with support for online and mall-based retailing, and dealers may have a serious problem on their hands. This harkens back to this article I wrote earlier about Tesla’s fight with dealers on state regulation, in that the information age has brought serious challenges to car dealerships’ business models.
Source: Automotive News