The automotive industry in China has already beaten U.S. and E.U. car markets and has become the largest in the world. This means that domination of the market by Chinese has become an extremely important issue among the car manufacturers. As you can see below, during March 2013, VW dominated the market. Out of top 10 models of best seller, 6 were VW’s.
Do you see any Chinese brand in this top 10?
As you can see on the right side, VW really dominated the top 10 in March 2013 and the cumulative sales from January to March, followed by Ford, Buick, Chevrolet, and NISSAN.
However, have you noticed something odd in this table? There is no Chinese brand in this top 10! Chinese market is being dominated by foreign car manufacturers, and it seems Chinese cars are not preferable. There is also only one Chinese brand in the 11~20 chart, named 帝豪 (20th). This table brings up a question about the Chinese car companies. Obviously, even Chinese are not buying their country’s car. What would be the reason?